1. Go to linkedin.com and log into your account, if necessary. 2. Click the “Work” icon in the top-right corner of the screen, scroll to the bottom of the pop-up and select “Create a Company Page.. Your LinkedIn Page is designed to help you build a public-facing presence for your organization on the platform, while LinkedIn Groups allow for more targeted conversations with specific audiences. Groups can be a great way to interact with a niche set of people but require more moderation and upkeep to maintain that conversation.
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Create a LinkedIn profile with your real first and last name. Confirm the email address associated with your personal LinkedIn account. Ensure a Page doesn’t currently exist for your organization.. To join LinkedIn and create your profile: Navigate to the LinkedIn sign up page . Type your first and last name, email address. Enter a password if prompted to do so. Note: You must use your true.